The System We’re Building

CocoaCraft is not a single tool. It’s a system where maker tools, consumer engagement, promotion, and optional insights reinforce each other — without forcing participants into everything.

For Consumers

  • Games & discovery: play, explore, and discover great chocolate.
  • Rewards: earn discounts and perks tied to real chocolate.
  • Direct connection: discover real makers and their products through the platform.
  • Enjoyment first: fun, exploration, and curiosity — without needing to understand how anything works behind the scenes.

For Makers (B2B)

  • Formulation & recipes: document what you did and reproduce great batches using the recipe builder.
  • Waste reduction: fewer failed batches and fewer guess-based decisions.
  • Optional insights: patterns that help inform process, cost, and consistency decisions.
  • IoT data (in development): capture process signals to identify issues early.
  • Maker promotion: increased visibility through the CocoaCraft platform, content, and consumer discovery — not ads.

How It Fits Together

Makers use better tools to understand their process and reduce waste. Consumers discover and support great chocolate through engagement and rewards. Those two sides reinforce each other by increasing real value instead of shifting costs.

When waste goes down and demand becomes more intentional, businesses gain room to grow, makers gain stability, and more value can move upstream — without forcing any participant into the system.

Makers typically start by choosing a path in Start Here, while teams looking to scale can explore plans and pricing.